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“Hi, I am Vedika, a User Experience/User Interface Designer with a background in graphic design. “

I have experience working as a graphic designer in the fashion industry, where I specialised in developing designs for leisurewear apparel for men and women.

In my role, I was responsible for the designing of graphics on the apparel including preparation of designs, preparation of files for production, and communicating with suppliers and production houses to explain the exact way of production and checking pre-production mockups.

After gaining experience in this field, I wanted to focus more on the customer and work in a field that will help to improve customer experience which therefore felt natural to move into UX design. Incorporating both my graphic design skills and experience, I aim to build a satisfying product experience and solutions.

 My Design Process

I keep a simple and traditional design process to keep my focus throughout the project. My aim is to solve problems by keeping the users in mind alongside the business requirements of the brief.

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